Privacy Policy

Introduction

At Forcynthia® Dresses, Clothing, Beachwear, we respect the privacy of our users and are committed to protecting it. This Privacy Policy outlines how we collect, use, share, and protect information when you access forcynthia.shop (the “Site”) or purchase our products and services (“Services”).

Please read this Privacy Policy carefully to understand our policies regarding your information and how we will treat it. By accessing or using this Site or our Services, you agree to this Privacy Policy and our Terms of Use. This Privacy Policy may change from time to time and your continued use is deemed to be acceptance of any changes to this Policy.

Information We Collect

We collect both personal and non-personal information from you when you access or use our Site or Services.

Personal information is any information that can individually identify you, such as your name, email address, phone number, billing and shipping address, etc.

Non-personal information does not identify you specifically, but may include tracking and usage information about your location, demographics, use of the Site and Services, etc.

The information we collect depends on how you use our Site and Services. It may include:

  • Contact information such as name, email address, phone number, postal address when you create an account, make purchases, subscribe to marketing communications, participate in surveys, submit inquiries, request support, or interact with the Site and Services in other ways.
  • Credentials such as username, password, security questions and answers that are required to authenticate you when you log into your account with us.
  • Demographic information such as gender, age, country, and preferred language. We may collect this when you create an account, make purchases, or participate in surveys and other Site activities.
  • Payment information such as PayPal or credit/debit card details that you input when making purchases through the Site and Services. This is collected and processed by our third-party payment processors.
  • Order information such as order number, products purchased, shipping/billing address, order timestamp, and transaction amount when you place orders on the Site.
  • Product reviews and ratings that you voluntarily provide to rate and review products you purchase.
  • Communications between you and Forcynthia® regarding our products, services, orders, accounts, etc. We may keep records of any contact made through phone, email, contact forms, live chat messengers, or social media.
  • Usage data such as your IP address, browser type, operating system, referral URLs, device information (type, model, OS version, advertising ID), Site activities, dates and times of visits, pages viewed, referring website addresses, and other data collected via cookies, web beacons, and other technologies.
  • Location data such as your computer or mobile device’s GPS signal or information about nearby WiFi networks and cell towers that may convey to us your approximate location when allowed.
  • Marketing preferences that indicate your consent and preferences for receiving marketing communications and newsletters from us.

We strive to collect only the minimum amount of personal data needed from you to ensure an efficient and personalized experience when using our Site and Services. You are not required to provide all personal data indicated in the Site and Services, however choosing not to do so may affect our ability to effectively provide some services and functionalities.

How We Use Your Information

The personal and non-personal data we collect allows us to provide, analyze, administer, enhance, and personalize our Services for you. We may use it for various purposes outlined below:

  • To provide products, services, and customer support you request.
  • To create and manage your online account, process orders and payments, verify your identity, and fulfill your requests.
  • To keep you informed about your orders, products, services, account status, and to respond to your inquiries.
  • To send you important account, purchase and subscription confirmations, notifications, and security alerts.
  • To send periodic customer satisfaction, market research or quality assurance surveys.
  • To customize and personalize your experience using the Site and Services.
  • To make targeted offers, promotional materials, newsletters, and other content that may interest you.
  • To advertise and market our products and services on third-party websites and platforms.
  • To better understand how users access and interact with the Site and Services so we can improve them and solve problems.
  • To analyze trends, usage, and activities in connection with our Services to understand and improve our business.
  • To detect, investigate, and prevent fraud, unauthorized activities, and other misuses of the Services and infractions of our Terms of Use or this Privacy Policy.
  • To comply with legal obligations, as part of our general business operations, and for other business administration purposes.

Where required by applicable law, we will only send you promotional emails or messages with your consent. You can opt out of our marketing communications using the unsubscribe link found in all our emails, or by contacting us.

When We Disclose Your Information

We will not disclose, share, rent, or sell your personal information to any third-party except as described below:

  • To our subsidiary companies that are under common ownership or control with us, for business, operational and marketing purposes consistent with this Privacy Policy.
  • To our service providers and business partners who assist us in operating the Site and Services, conducting our business, or servicing customers. These may include payment processors, shipping companies, call center operators, data management services, marketing platforms, etc. Access to your personal data is limited to the information needed for them to perform their functions, and they are contractually bound to maintain confidentiality.
  • To third-party vendors who fulfill orders, process payments, assist with security, surveys, marketing, etc. They have access to personal data needed to perform their functions but are prohibited from using it for other purposes.
  • To competent law enforcement body, regulatory, government agency, court, or other third-party where we believe disclosure is necessary (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights, or (iii) to protect your vital interests or those of any other person.
  • To an actual or potential buyer, transferee or merger partner in connection with an acquisition or merger with our company. We take steps to ensure they agree to privacy standards no less stringent than our own Privacy Policy.
  • With your consent or at your request and direction. In addition to the specific disclosures described above, we will share personal information with companies, organizations or individuals outside of our company when we have your consent to do so.

Online Analytics and Advertising

We may use third-party web analytics services (such as Google Analytics) on our Site to collect and analyze usage information, enabling us to better understand how our Site and Services are accessed and used. The analytics providers may also place or recognize unique cookies and similar technologies on your computer or device to measure Site activity for analytics purposes.

To serve targeted interest-based advertisements, we may allow third-party advertising partners to collect information about your use of the Site over time so that they may play or display ads that may interest you on our Site as well as on other websites or apps. Typically, the information used for this purpose would be collected through cookies or similar tracking technologies. The advertisements may be displayed to you based on non-personal data such as content, products, pages visited, your geographic area, demographics etc.

If you do not wish to receive personalized ads based on your browsing behavior on this and other sites, you may ‘opt out’ by clicking the AdChoices icon on the bottom of the advertisements. You may also opt out of some of these advertising services by visiting the Network Advertising Initiative opt-out page.

Data Retention

We will retain your personal data for the period necessary to serve the purposes outlined in this Privacy Policy unless a longer retention period is required by law.

Some examples of retention periods for different types of data include:

  • Account information: Retained until you deactivate the account.
  • Marketing preferences: Retained until you opt out or unsubscribe.
  • Orders and transaction records: Retained for 7 years from end of the fiscal year for accounting, tax, warranty claims, dispute resolutions, or other operational purposes.
  • Product reviews: Retained while the product is listed on the Site.

When personal information is no longer needed, we take commercially reasonable steps to securely delete, destroy, or de-identify it. Despite our efforts, residual data may persist in backups and other locations for some time.

Transfer of Personal Data Outside Your Country

To facilitate our global operations, we may transfer and access personal data from around the world, including from other companies in our family of companies. This means your data may be processed outside the country where you use our services and where different privacy laws may apply.

In such cases, we take appropriate safeguards to require that your personal data will remain protected in accordance with this Privacy Policy and applicable laws. Appropriate cross-border data transfer mechanisms such as Standard Contractual Clauses are used where feasible. Contact us if you have questions about the specific mechanisms utilized.

Your Rights and Choices

You have certain rights and choices with respect to the personal data we collect. These include:

  • You may request access to personal data held about you.
  • You may request rectification of inaccurate or incomplete personal data.
  • You may request erasure of personal data when it is no longer needed for the purposes for which it was collected.
  • You may object to processing of personal data where we rely on legitimate interest.
  • You may restrict processing of personal data while we verify or investigate your concerns about its accuracy, collection, or use.
  • You may data portability and receive a copy of certain personal data for transmission to another provider.
  • You may opt out of receiving marketing communications we send you at any time. You can exercise this right by using the “unsubscribe” link in emails, changing your account settings, or by contacting us.
  • You have the right to complain to an appropriate supervisory authority if you believe we have violated applicable data protection laws.

Where your consent forms the basis of processing your personal data, you may withdraw consent at any time. Doing so will not affect the lawfulness of processing based on consent before withdrawal.

If you have questions regarding your privacy rights or would like to exercise them, you may contact our Privacy Officer at the details provided in the Contact Us section below. We will respond within a reasonable timeframe and as required by applicable laws.

Security of Your Information

We take the security of your personal information very seriously and use reasonable physical, technical and organizational measures to protect it. Some safeguards include:

  • Encryption of sensitive data like payment and account credentials.
  • Strict access controls for our employees and service providers. Only authorized individuals with a business need can access your data.
  • Network and endpoint protection such as firewalls, intrusion detection and prevention systems.
  • Regular security awareness training for our staff.
  • Regular testing and audits to identify gaps and ensure compliance with our policies and standards.

While we follow generally accepted standards and protocols for security, no method of storage or transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security of your personal information.

Children’s Privacy

Our Site and Services are not designed for children under 18 years of age. We do not knowingly collect personal data from children or process it in violation of applicable laws. If we become aware that we have inadvertently received personal data from a child, we will take reasonable steps to delete it as soon as possible. If you believe that we may have collected information from a child under 18, please contact us.

Changes to this Privacy Policy

We may amend this Privacy Policy at any time by posting the updated terms on the Site with a new “Effective Date”. The changes come into effect as soon as they are posted. Your continued use of our Site or Services signifies acceptance of the amended Privacy Policy. We encourage you to periodically review this page for the latest information on our privacy practices.

Contact Us

If you have any questions about our Privacy Policy or information practices, you may contact our Privacy Officer at:

Forcynthia® Dresses, Clothing, Beachwear
Attn: Privacy Officer
[email protected]

Date of Last Revision: February 1, 2023

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